A Taste of Cali-Baja’s Craft Beer Industry

Recognized as the Craft Beer Capital of America, San Diego County is home to 130 craft breweries which produced over 1 million barrels of beer in 2017. San Diego’s beer selection is as diverse as each of the neighborhood breweries that put their spin on classic and truly distinctive styles. The county’s breweries have brought back 45 medals from the Great American Beer Festival since 2014. The craft beer industry supports 6,275 jobs in San Diego County and produced an economic impact of $1.1 billion in 2017.

South of the border, Baja California’s brewing scene continues to grow, strategically positioning as a complement of the BajaMed culinary experience. In fact, Baja breweries brought back 42 medals from Mexico’s national beer competition “Copa Cerveza MX” in 2018. Now home to 80 breweries, Baja produces 18 percent of Mexico’s artisanal beer. This has opened the door to a new kind of partnership for Cali-Baja, allowing San Diego breweries to open the first independent American brewery with a tasting room and full-time brewing operations in Mexico.

Our upcoming Cross-Border Business Forum will give a taste of our binational region’s unique craft beer industry with a panel discussion featuring representatives from the tourism and craft beer industries that will answer key questions such as:

• How are San Diego and Baja California working together to grow the craft beer industry on both sides of the border?
• What are the biggest challenges for local breweries?
• How can breweries stay relevant in today’s market?
• Are brewery-to-brewery partnerships the best opportunity for craft beer entrepreneurs to expand across the border?

About the Cross-Border Business Forums

Through the Cross-Border Business Forums, the Chamber provides business leaders the essential knowledge and resources needed to thrive within the binational marketplace. Attendees also have the opportunity to build and strengthen new relationships, exchange ideas, and debate policies that are relevant to the Cali-Baja business community.

Meetings are held quarterly, and alternate between the San Diego Regional Chamber office and Tijuana.

Registration is open to Chamber members and those considering membership. If you are not yet a Chamber member, please contact Joshua Peters, Membership Benefits Coordinator, at jpeters@sdchamber.org or (619)544-1368, to discuss membership opportunities or to register as a guest.

Featured Panelists:

TBA

Event Details

Date: August 28th, 2019
Time: 10:00 – 11:30 am

Location:
San Diego Regional Chamber of Commerce
402 W Broadway, Suite 1000
San Diego, CA, 92101
Map/Directions

Contact Details:
Kenia Zamarripa
Phone: 619-544-1316
Email: kzamarripa@sdchamber.org

Register

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