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Workshop: Market This! – Strategic Ways to Grow Your Business.

July 17 @ 11:30 am - 1:00 pm

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The San Diego Regional Chamber Introduces:

NEW FREE WORKSHOPS, hosted by DeVry University, and taught by DeVry faculty!

The Chamber is excited to partner with DeVry University to bring valuable workshop content geared to the entrepreneur/small business owner.

  • This is a tremendous opportunity to increase business acumen and expertise, as an included membership benefit and no additional cost to your business.
  • In addition to personal, professional development, Chamber members are encouraged to use Chamber Academy workshops to develop staff – groom future managers, cross-train employees, build company morale!
  • Workshop format is (Brown Bag) Lunch & Learn-style with a short period allocated to member-networking.


Market This! – Strategic Ways to Grow Your Business.

Ralph Waldo Emerson is quoted as saying, “Build a better mousetrap and the world will beat a path to your door.”
Successful entrepreneurs make this happen with an effective marketing plan. This workshop covers: marketing smarter, not harder, exploring targeted marketing, and we’ll illustrate failures and successes by several well known and not so well-known organizations.

We will perform a SWOT Analysis and demonstrate the surprising results. When it comes to marketing your business, what we think we know, often turns out to be false!

Workshop presented by Professor James Powell, DeVry University
Professor Powell has started two businesses from the ground up and purchased a third business—including, an advertising agency specializing in health care, an international newspaper, and a full service automotive repair and retail store. All three businesses were formed as a result of being in the right place, at the right time, including a hospital bed, a vacation in Mexico, a pizza parlor and a timely heart ailment! We can’t all be Walmart, but Walmart cannot be all things to all people and those who recognize and exploit a marketing niche can not only survive, they can thrive in today’s economy.

In addition to teaching, Professor Powell serves as a consultant and mentor to entrepreneurs and small business owners. He is a recognized subject matter expert in the fields of marketing and entrepreneurship and has written curriculum for these courses at numerous colleges and universities.

Event Details

Date: July 17, 2019

Time: 11:30 AM. – 1:00 PM.

DeVry University
2655 Camino Del Rio North Suite 207
San Diego, CA 92108
Click for map/directions

Contact Details:
Josh Peters
Phone: (619)-544-1368

Event Cost:
This event is complimentary for Chamber members. Not a Chamber member? Please contact our Membership Department at 619-544-1337.


(Please enter the email address associated with your membership account.)


July 17
11:30 am - 1:00 pm
Event Category:


DeVry University
2655 Camino del Rio North
San Diego, CA 92108
+ Google Map


There are numerous advertising, marketing and sponsorship opportunities available through the San Diego Regional Chamber of Commerce, allowing your business to raise its profile throughout the San Diego community.

Hosting a Mixer

Chamber mixers draw 250-300 people to a member business or organization. Hosting Chamber Mixers is a prime opportunity to introduce your product, service, and facility to a new audience.